Applying our brand
The design system creates a consistent look and feel in our communication. Parks Victoria’s brand application is made up of a range of experience brand and endorsed brand design elements to support the masterbrand strategy.
These resources will help you apply the Parks Victoria brand across your marketing, communication and signage projects.
Get help applying the Parks Victoria brand
Logos and style guide
Download logos and our brand style guide which shows you how to use logos correctly.
Brand design concepts
Preview some design ideas and examples using the brand style guide and architecture.
Image library
View the image guidelines and search the image gallery.
Video style guide
Learn how to create Parks Victoria video content using our brand guide and useful filming tips.
Access brand templates and tools
Document templates - internal only
Parks Victoria staff can download word and powerpoint templates from Warnawi.
Event collateral - internal only
Browse the catalogue of marketing materials for your corporate event including banners, marquees and hoarding.
Get to know the Parks Victoria brand
Brand hub
Get Into Nature with the Parks Victoria brand, watch the brand film and learn more on who and what we’re about.
Brand strategy
Understand the Parks Victoria brand meaning, architecture and the story behind what’s brought us here today.
Visual identity
Explore the visual approach that expresses our brand identity across diverse landscapes and special causes.
Applying our brand
Access style guides and user manuals for implementing our brand, and download tools, templates and logo files.